8 Game-Changing AI Shopping Assistants for Smarter Buying in 2024

Best AI Shopping Assistant Tools

In the ever-evolving world of e-commerce, AI shopping assistants are emerging as game-changers, transforming the way consumers navigate online shopping experiences. As we look towards the future, the global chatbot market is projected to soar, reaching an impressive $1.25 billion by 2025.

This growth is fueled by the rapid advancements in natural language processing and machine learning, enabling AI shopping assistants to deliver highly personalized recommendations, address product inquiries, and guide users seamlessly through their purchasing journey. Industry leaders like Amazon and Alibaba are at the forefront of this revolution, harnessing the power of AI-powered assistants to offer tailored suggestions and streamline the shopping process. As more consumers embrace the convenience and efficiency of virtual shopping, the demand for AI shopping assistants is set to skyrocket.

In this article, we'll dive into the 8 best AI shopping assistant tools that are shaping the future of online retail, promising to redefine the way we shop in the digital age.

What are AI Shopping Assistants?

AI Shopping Assistants

AI shopping assistants are intelligent chatbots or browser extensions that act as your personal shopping advisor. They understand your style, brand preferences, budget, and other criteria using advanced NLP algorithms. Then they suggest products that perfectly match your needs from thousands of online stores.

These AI shopping assistants continuously learn your shopping patterns and refine recommendations over time.

So, the more you use them, the better they become at predicting products you would love to purchase. AI assistants are available 24/7 to answer your queries. All you need to do is describe what you are looking for and the assistant will find it for you in seconds!

How do AI Shopping Assistants Work?

AI Shopping Assistants work by using advanced Natural Language Processing (NLP) algorithms to understand user preferences and shopping patterns.

They analyze vast amounts of user data to anticipate desires, recommend products, and curate content that resonates with individual shoppers.

These AI tools continuously learn from each interaction, refining their performance to deliver even better outcomes.

AI Shopping Assistants can also provide proactive assistance by anticipating customer needs before the customer does.

In addition to text-based interactions, some AI Shopping Assistants also support voice-activated commands, allowing users to order products using just their voice, similar to how Amazon's Alexa works.

8 Best AI Shopping Assistant Tools in 2024

AI Shopping AssistantsPricing (Starting)Use CasesRatings
1. Buysmart.aiFree to useEffortless shopping across 5000+ stores, Price tracking, Exclusive deals5/5 (Product Hunt)
2. Claros100% free to useDeal discovery, Price tracking, Cashback rewardsN/A
3. Shop.appCompletely free to download AI appDiscover new brands, Personalized recommendations4.6/5 (Google Play Store)
4. ShopGuruFree-to-use Chrome extensionOutfit builder, Size and fit recommendations, Scan product imagesN/A
5. Zevi$20/monthOffers personalized recommendations, real-time product queries, virtual try-ons, shopping list management, and price comparisons4.6/5 (G2)
6. Upsy Shopping Helper€582/monthIncrease conversion rates and order values, provide personalized recommendations, Automate customer service4.1/5 (Capterra)
7. Coveo$600/monthImprove relevance and personalization, enable self-service customer support portals, Optimize case management workflows4.3/5 (G2)
8. Retail RocketCustom PricingBuild personalized marketing campaigns, Segment customers by purchase patterns, Increase customer lifetime value4.3/5 (G2)

1. Buysmart.ai


Buysmart.ai is an AI-powered online shopping assistant that aims to make shopping smarter, easier, and more personalized.

Launched in 2020, Buysmart.ai leverages artificial intelligence and machine learning to provide shoppers with tailored product recommendations, advanced filters to find exactly what they need, and the ability to quickly find the best deals and save money. With an intuitive user interface organized by product categories, Buysmart.ai takes the guesswork out of shopping online. You can easily browse millions of products from thousands of trusted retailers, receive suggestions based on your individual preferences, and stay on top of the latest promotions and sales.

Key Features of Buysmart.ai:
Personalized product recommendations based on individual needs and preferences.
Intelligent search engine to quickly find relevant products and the best deals.
Advanced filters to narrow down options and find exactly what you want.
Up-to-date promotions, discounts, and sales information.
User-friendly interface with category-based browsing.

Buysmart.ai Pricing:

Free PlanFree
Premium Plan$9.99/month

2. Claros


Claros, a shopping assistant powered by AI that helps you make smarter purchasing decisions. It uses natural language processing to understand what products you are looking for based on your preferences and criteria.

Claros then provides personalized product recommendations from e-commerce sites like Amazon. This AI shopping assistant tool asks you questions to refine search results and learn more about your needs. It specializes in recommendations across categories like laptops, guitars, and snowboards. Claros streamlines online shopping with its easy-to-use interface, tailored product suggestions, and chat support.

Key Features of Claros:
Natural language query processing for understanding user's product needs.
Generates tailored product recommendations based on product features, user preferences, and other criteria.
Specializes in a wide range of products.
Offers a ChatMessage feature for users seeking more personalized assistance.
Integration with Amazon Affiliate links, allowing users to purchase recommended products directly through Amazon.
Recommendations are not based on sponsored products, but rather on objective criteria such as product reviews, features, and specifications.

Claros Pricing:
It is completely free to use with unlimited access to recommendations.

3. Shop.app


Shop.app is an AI-powered shopping assistant developed by Shopify. It offers a seamless and personalized shopping experience, integrating the best features of online commerce into one platform.

Available on both iOS and Android, Shop.app provides a one-tap checkout system, real-time tracking of orders, and personalized shopping support. It also offers a unique feature called Shop Pay, which allows for interest-free payments for up to 12 months and rewards with every order.

This AI shopping assistant app is designed to enhance the entire customer journey, from product discovery to purchase, and even post-purchase activities like tracking and receiving additional offers.

Key Features of Shop.app:
Personalized shopping feed with recommended products, deals, and new arrivals.
Shop Pay integration for quick and secure checkouts.
Real-time order tracking and notifications.
Earn 1% Shop Cash rewards on purchases.

Shop.app Pricing:
Shop.app is 100% free to download and use application available on Apple App Store and Google Play Store.

4. ShopGuru


ShopGuru is another AI-powered shopping assistant tool designed to enhance the online shopping experience on Amazon.

As a Chrome extension, it offers a seamless integration that activates on any Amazon product page, providing real-time assistance without the need to navigate away from the page. ShopGuru stands out by analyzing customer reviews to deliver trusted answers to shoppers' questions about products.

Unlike other AI chatbots, ShopGuru focuses solely on product-specific information, ensuring that its responses are accurate and relevant. If the AI doesn't know the answer, it will candidly admit its limitations, maintaining the integrity of the information provided.

Key Features of ShopGuru:
Automatic integration with Amazon.
Analyzes customer reviews using AI.
Provides unbiased and trusted answers.
Answers specific product-related questions.
Works on any Amazon domain internationally.

ShopGuru Pricing:
It is a free-to-install and use Chrome extension with full access to AI shopping assistant features.

5. Zevi


Zevi is a cutting-edge AI-powered search and discovery platform that is transforming the e-commerce shopping experience. With its advanced neural search technology and ChatGPT-like shopping assistant, Zevi enables customers to quickly find the products they are looking for, boosting engagement, conversions, and sales for online businesses.

Zevi's AI-driven solution seamlessly integrates with leading e-commerce platforms like Shopify, providing a personalized, conversational, and intent-focused shopping journey that guides prospects from discovery to purchase. By leveraging the power of artificial intelligence, natural language processing and machine learning, Zevi delivers highly relevant search results, smart product recommendations and interactive customer support, enhancing the overall user experience and driving better business outcomes for enterprises of all sizes.

Key Features of Zevi:
AI-driven shopping assistant that provides personalized, conversational experiences.
Neural search with chat powered by GPT for accurate, context-based results.
Multilingual support for over 90 languages out of the box.
Customizable appearance and tone of the chat assistant to match brand identity.
Real-time analytics and insights into customer behavior, preferences and trends.
No-code merchandising tools to optimize search results and boost high-performing products.

Zevi Pricing:
Zevi offers usage-based pricing plans starting at $20 per month for the Business plan, which includes neural search, typo correction, advanced filters and analytics, with additional features available in higher-tier Enterprise plans.

6. Upsy Shopping Helper

Upsy Shopping Helpe

Upsy Shopping Helper is an intelligent tool that runs on artificial intelligence to enhance the online shopping experience and boost sales for online stores.

It uses advanced AI algorithms to understand customer behavior and product offerings, providing spot-on recommendations, offers and guides to maximize the chance of converting visitors into customers.

Upsy is particularly beneficial for small and medium-sized webshops, offering features such as smart navigation, AI recommendations, promotions, automated customer service, and valuable insights. It's designed with a focus on mobile shoppers, optimizing the customer experience for the small screen. Upsy has proven results, with users experiencing higher conversion rates and increased average purchases.

Key Features of Upsy Shopping Helper:
AI Product Recommendations – Upsell & Cross-sell.
Smart Search & FAQ.
Daily Deals & New Arrivals.
Collects Buyer Feedback.
Personalized Onboarding & Support.

Personalized Onboarding & Support.

PlanPrice per MonthFor Stores with Monthly Sales
Upsy Starter€582Up to €50,000
Upsy Growth€985From €51,000 to €150,000
Upsy BoostContact for PricingFrom €151,000 to €300,000

All plans include free onboarding and features like unlimited AI upsell & cross-sell, smart search & FAQ, daily deals promotion, new arrivals highlight, and buyer feedback collection. The Growth and Boost plans offer additional features like personalized onboarding & support and an analytics dashboard.

7. Coveo


Coveo is a leading AI-powered platform that enhances the customer experience by providing intelligent search and personalized recommendations. It acts as a comprehensive shopping assistant, optimizing every aspect of an online store for success.

Coveo leverages machine learning to understand shopper intent and deliver relevant, intent-driven recommendations, thereby enhancing the shopping experience and customer engagement.

It also offers features like A/B testing and cart abandonment recovery, making it a powerhouse in the e-commerce sector. Coveo's mission is to increase revenue, conversions, and cart sizes without compromising shopper satisfaction.

Key Features of Coveo:
Intelligent and semantic search.
Personalized recommendations.
Conversational AI.

Coveo Pricing:

EnterpriseCustom pricing

Note: Coveo also offers a custom plan based on the customer's request.

8. Retail Rocket

Retail Rocket

Retail Rocket is an AI-powered personalization and retention management platform designed specifically for e-commerce businesses.

Founded in 2012, Retail Rocket leverages big data, predictive analytics, and machine learning to help online stores boost customer lifetime value, repeat purchases, and revenue growth.

The platform offers capabilities like customer segmentation, individualized product recommendations, cross-channel marketing automation, and advanced analytics and reporting. Retail Rocket serves over 2500 clients across more than 6000 websites globally and has helped generate over €385 million in additional revenue for its customers last year.

Key Features of Retail Rocket:
Predictive analytics to identify customer churn.
Cross-channel marketing automation via email, push, and SMS.
Integration with e-commerce platforms and CRM systems.
Integration with e-commerce platforms and CRM systems.
Robust analytics and reporting on marketing performance.

Retail Rocket Pricing:
Pricing of Retail Rocket is custom-quoted based on website traffic, order volumes, and specific customer needs.

The Future of AI Shopping Assistants

The Future of AI Shopping Assistants

The capabilities of AI shopping assistants are rapidly advancing and have immense potential to transform the future shopping experience.

By 2025, AI assistants are predicted to offer ultra-personalized product recommendations and even anticipate individual customer needs before they arise. For example, the assistant may notify you that your favorite sneakers are worn out and due for replacement before you even realize it yourself.

Additionally, futuristic AI shopping assistants will provide proactive guidance throughout the entire shopping journey – from initial product discovery to post-purchase customer support.

They will act as virtual shopping companions who can answer queries, provide style advice, suggest complementary items, and resolve issues instantly via conversational interfaces.

With the advancement of technology, AI shopping assistants are becoming important retail advisors that provide seamless and satisfying shopping experiences personalized to each customer's preferences.

These AI-backed tools have the potential to become reliable advisors in making purchase decisions, as they can personalize and understand human needs.

The future of retail will be driven by this symbiotic relationship between consumers and increasingly sophisticated AI assistants striving to meet their needs.

FAQs on AI Shopping Assistant Tools

How do AI shopping assistants personalize product recommendations for individual shoppers?

AI shopping assistants analyze user data such as browsing history, past purchases, and preferences to create personalized product recommendations. They employ machine learning algorithms to identify patterns and predict which items a shopper is most likely to be interested in.

Can AI shopping assistants handle complex, multi-part questions from customers?

Yes, advanced AI shopping assistants can understand and respond to complex, multi-part questions using natural language processing (NLP). They can break down a shopper's query, identify key information, and provide relevant, context-aware answers.

How do AI shopping assistants help reduce cart abandonment and increase conversions?

AI shopping assistants can help reduce cart abandonment and boost conversions by providing timely, personalized support to shoppers. They can proactively address common concerns that lead to abandonment, such as shipping costs, delivery times, or product compatibility.

Can AI shopping assistants provide personalized styling advice and outfit recommendations?

Yes, some AI shopping assistants specialize in offering personalized styling advice and outfit recommendations. These tools consider a shopper's style preferences, body type, and occasion to suggest clothing items that complement each other and suit the individual's needs.

How do AI shopping assistants handle out-of-stock items or discontinued products?

When a shopper inquires about an out-of-stock or discontinued product, AI shopping assistants can provide helpful alternatives. By analyzing the key features, attributes, and user preferences associated with the unavailable item, these tools can recommend similar products that closely match the shopper's needs.

Can AI shopping assistants help shoppers compare products and make informed decisions?

Yes, AI shopping assistants can simplify the process of comparing products and help shoppers make informed decisions. When a shopper expresses interest in multiple items, the AI tool can present a side-by-side comparison, highlighting key differences in features, specifications, prices, and user reviews.

How do AI shopping assistants handle customer inquiries related to order tracking and delivery status?

AI shopping assistants can efficiently handle customer inquiries related to order tracking and delivery status. By integrating with the e-commerce platform's order management system, these tools can access real-time information about a shopper's purchase.

Can AI shopping assistants offer personalized deals, discounts, and promotional offers to shoppers?

Yes, AI shopping assistants can leverage user data and predictive analytics to offer personalized deals, discounts, and promotional offers. By analyzing a shopper's purchase history, browsing behavior, and preferences, these tools can identify relevant products or categories that the individual is likely to be interested in.

Summing Up: Ready to Simplify Your Online Shopping with AI?

We all have witnessed through this article that AI-powered shopping assistants successfully streamline online purchases with personalized product suggestions, interactive advice, and exclusive promotions.

They enable effortless shopping across merchants, helping you discover items you’ll truly love as well as save money.

With benefits like 24/7 availability, proactive notifications, and universal carts, these intelligent AI tools are transforming the e-commerce industry. Once you start using one, you’ll never want to shop online without it!

We encourage you to explore the options covered in this article and choose the right AI shopping assistant tailored to your shopping habits. Most provide free versions or trials to test out the experience first-hand without commitment.

Pick your new AI shopping buddy, relax, and enjoy online retail therapy—let them handle the hard work for you!

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